In this talk, we look at the Shape Up methodology, a project management approach, or more correctly, a risk management technique, developed by Basecamp. We'll be focusing on its application in a real-world startup environment, drawing from two years of experience in implementing Shape Up. You'll get an overview of how this method contrasts with traditional project management techniques, particularly in terms of team organization and project execution. We will talk about our transition away from the traditional backlog system to embracing six-week work cycles and a project 'betting table', which has brought notable changes in our approach to task prioritization and execution.

Our journey with Shape Up has given us several advantages, especially in moving away from exhaustive and often overwhelming backlogs. Another key aspect of our experience has been the shift from using time estimates over to implementing time budgets.

While the approach has helped with our focus and with managing the uncertainties inherent in product development, it has not been without trade-offs. The talk will provide attendees with real-life examples and actionable insights, aiming to show how the Shape Up methodology can be effectively adapted in various organizational contexts and what challenges you can face. Whether you are part of a startup or a larger company, the session will offer valuable perspectives on balancing structure with flexibility in project management.