Alan Mendelevich has been developing software for a living for more than 15 years. He is a Microsoft MVP in Windows Development. Alan has delivered talks on app development, marketing and monetization at multiple events in the US, UK, Scandinavia, Baltics, Balkans, Russia, Ukraine and elsewhere. Via his involvement with developer community for over a decade he collected insights on software development, data visualization, startups, and related topics. He is happy to share what he has learned on his blog at blog.ailon.org and Twitter @ailon.