Modern businesses rely heavily on data. But, what data quantifies your users’ experiences?

If you want your product’s design to be informed by large-scale data, it really helps to have metrics that reflect the quality of the user experience, and that map closely to your main goals.

In this workshop / talk we will walk through:

- Scoring the quality of your users' experience
- Creating a framework for identifying user goals
- Identifying signals that map closely to goals
- Finding revenue driving metrics that measure the quality of
your users' experience
- Measuring your own products
- Creating and using quality rubrics
- How to use the data to advocate for HCD practices
- Q&A

Look forward to seeing you there.