Session

SAP's IT Showroom - a new marketing channel

Learn from SAP's IT organization how we are creating a new marketing channel by building up IT Showrooms at all SAP locations.

The IT Showroom is a place where employees and customers can learn how to be more productive by leveraging:

- SAP products like SAP Ariba, SAP Concur, SAP Cloud Platform and SAP CoPilot
- External tools like MS OneDrive and SharePoint
- Internal SAP IT technologies like mobile apps

A short introduction to the IT Showroom can be watched here: https://youtu.be/GGLmQNO2uPE

A 15 min tour about the first IT Showroom in SAP's headquarter in Walldorf, Germany can be watched here: https://sapvideoa35699dc5.hana.ondemand.com/?entry_id=0_xkg2peug

Sebastian Lang

SAP - Global IT Showroom Director

Palo Alto, California, United States

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