Allan Lynggaard Petersen
Managing Partner at Next365 Denmark
Copenhagen, Denmark
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With extensive experience in commercial leadership and executive management, I have consistently delivered strong results in international, innovation‑driven IT organizations. My background spans strategic partnerships, product management, business development, marketing, and sales, supported by a solid foundation in digitalization, finance, and commercial strategy.
Since the early 1990s, I have built and developed high‑performing teams and guided organizations to new levels of commercial success. I focus on driving strategic growth, identifying new market opportunities, and fostering a strong, sustainable company culture.
My blend of business and technical expertise enables me to balance strategic priorities with practical execution. I have substantial experience in both direct sales and global partner ecosystems.
Strengths
• Strong commercial profile with broad business and technology insight
• Proven ability to develop and execute business strategies and performance management
• Experienced communicator and motivator providing clear fiscal, strategic, and operational leadership
• Analytical and collaborative approach to driving organizational improvements
Experience
• Management: Executive leadership, board roles, coaching and mentoring
• Business: Strategy development, partner/channel development, outsourcing
• Sales: Sales management, partner management, C‑level engagement, key account management, marketing
• IT: Strategic IT, IT management, ERP, Business Intelligence, Customer Engagement, AI, IoT & Cloud
Area of Expertise
From ERP Template to Global Rollout: Building a Scalable Foundation in Dynamics 365
What:
We will explore what a real ERP template looks like in Dynamics 365 F&O, covering solution design, business processes, master data, governance, organization, and rollout readiness. The session is based on real-life experiences from large, international ERP programs and template reviews across multi-country, multi-entity organizations.
Why:
Global rollouts rarely fail because of Dynamics 365 itself. They fail due to missing alignment on processes, data, ownership, and governance before rollout begins or at least when they reach a small number of rollouts.
Understanding how to design, review, and mature an ERP template before rolling it out is critical for organizations that want to grow with Dynamics 365 — not fight it.
How:
A practical, experience-based walkthrough of a proven ERP template and rollout framework for Dynamics 365 Finance & Operations, including concrete examples of best practices and suggestions.
Takeaways:
After attending this session, participants will:
- Understand what distinguishes a system config. from a true ERP template
- Learn the critical areas that must be in place before scaling Dynamics 365 globally
- Know how to review and assess an existing ERP template for rollout readiness
- Gain insight into how business processes, master data, and governance impact rollout success
- Identify early warning signs that will slow down or complicate future rollouts
- Get a clear mental framework for building ERP templates that support global growth
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