Anna Ślusarczyk
GFT Polska, Lead Business Analyst
Kraków, Poland
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I’m an experienced Lead Consultant and Core Banking Solution Expert with a strong focus on core banking systems. Throughout my career, I’ve worked with production systems and ERP solutions, developing a deep understanding of both business and technical perspectives.
I’m passionate about connecting people, processes, and technology to create meaningful change. I believe that empathy and curiosity are among the most important skills an analyst can have — they help me truly understand user needs, build trust, and ask the right questions.
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No Users, No Use: How We Designed a Failure
The project team was aligned. Requirements were approved. The solution was ready for testing. And then—it all fell apart. This is a true story of a project where the complete absence of end-user involvement led to a dramatic clash between what stakeholders thought the process looked like and what actually happened on the ground. Testing revealed a complete mismatch: the designed solution didn’t fit the real process, because no one had ever validated it with those who actually do the work. The project never made it to production. Instead, we had to start over—remapping the process, involving actual users, and uncovering their real needs. This talk is about a costly mistake—and how to avoid it by putting real users at the heart of business analysis.
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