Shawn Duffy
Director, Data Analytics
Portland, Oregon, United States
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Shawn has worked in the Data industry for over 24 years, combining my MBA and Data Analysis skill sets with his experience managing large implementation projects to provide value to his clients. Additionally, he has translated his practical experience into Data & Analytics curriculums for Portland State University’s School of Business & Center for Executive and Professional Education.
As a Data & Analytics Leader, Shawn has experience managing a Data Engineering & Business Intelligence Consulting organizations, including staff development, creating service offerings driven by market demand, managing and tracking sales/pre-sales efforts, project scoping, contract writing, & client/project leadership. Additionally, he has been responsible and managed Finance & Operations areas including Financial Planning & Analysis, Payroll/Bonus Derivation, Customer Invoicing, Corporate Taxes, Corporate Insurance, 401k Trustee, Office/Cloud based back-office Networking, Employee Onboarding/Off Boarding, Employee Hardware Procurement and Setup, & Employee Benefits. When not geeking out over data, he enjoys spending time with his wife, two children, and two dogs. He can be found wandering around golf courses looking for his golf ball, enjoying his kids sports/activities, and when left alone for too long making his own beer and cider.
Area of Expertise
Topics
Data Storytelling
What was the last dashboard or data visual you reviewed? Did you find it answered your questions or raised more? Have you ever wondered how to make your data visualizations more effective? Our challenge as Dashboard Developers is to tell a story or lesson learned without speaking.
Dashboards are common, but communicating a message without the aid of in-person speaking remains a challenge and barrier to effectiveness. In this session, we'll discuss methods to create a dashboard using visual aids (color, negative space, data labels, focal points, etc.) to convey a clear message without speaking.
Visualizations of data are taking over where row and column reports previously ruled as the human brain processes visuals up to 60,000 times faster than text providing an added efficiency in messaging. In this session, we will review the tips, common pit falls to avoid, and subtle steps taken to create a data visualization for optimal communication without the use of speech.
We should all walk away from this presentation with a better understanding of:
- Why/how visuals can be more effective than words
- The process and techniques used to create an effective visualization/dashboard
- How to structure a message within a dashboard to facilitate decision making
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