I learned early on in my career that story was the magic behind marketing a brand, and it’s still underutilised in business.

Customers want to be connected to a brand and their stories. They want to know how you solve their problem. They want to be engaged, entertained and
invited in.

My journalism degree sparked my innate curiosity and desire to uncover the truth, and my Masters in Marketing taught me how to shape and promote a brand.

I know how to market a brand. I know how to wrap the words around it to connect to an audience. Better yet, I can show you and your teams how to do it
too.

Everyone has a story to tell, what’s yours?