Amra Iuoop is a visionary educational technology leader, entrepreneur, and scientist with over a decade of experience transforming digital pedagogy. As Founder of Usraty Labs and a STREAM & Computing Specialist at Arcadia British School, she is a pioneer in PHYGITAL learning—blending physical tools with digital ecosystems to drive classroom innovation.

Her multidisciplinary approach stems from a UK Biomedical Science background, bridging rigorous inquiry with modern educational design. Amra holds an elite suite of global credentials, including Google Certified Innovator (#SWE26), Modern Classroom Certified Trainer, and Certified Design Thinking Facilitative Trainer.

Recognised as Women Technopreneur of the Year at the Entrepreneurial Elite awards this year, Amra drives regional digital transformation. Through her UAE-wide AI Champion Programme, she recently trained over 500 educators across 20+ schools. Over her career, she has upskilled 2,500+ educators, preparing thousands of learners for the future.

An advocate for women in STEM, Amra regularly delivers keynotes at platforms like GESS Dubai and the Google for Education stage, and collaborates with global institutions like UN Agencies and the British Council.