

Areti Iles
Head of Professional Services at Telefonica Tech
Reading, United Kingdom
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With over 15 years in the technology sector, Areti is Head of Professional Services at Telefonica Tech's Microsoft Business Applications division. Over her career as a Dynamics 365 & Power Platform solution architect and consultant, Areti has delivered a wide range of complex projects for FTSE 250/500 companies across a number of sectors. She is a Europe Dynamics 365 and Power Platform user groups committee representative for Microsoft and on the UK Dynamics 365 and Power Platform User Groups Advisory Board as well as the leader of the Reading Dynamics 365 and Power Platform user group. She speaks internationally on AI tools, their adoption and is also a mentor for those looking to start or advance their careers in the technology industry.
Area of Expertise
Topics
Adopting AI: Navigating Challenges, Unleashing Potential
With AI tools increasingly changing the way we work, what do we need to do to make sure AI tools are successfully adopted by ourselves, our teams and our organisations? How do we prepare ourselves for the future? Join this session where we will cover:
- The latest AI trends and tools within the Power Platform
- Driving AI change and creating an AI-ready culture
- Defining an AI strategy and driving business value
- Adopting and governing responsible AI practices
With these tools, you will be able to prepare your teams for using AI as well as successfully plan, strategize, and scale AI projects in your organisation.
From Copilots to Azure AI: Selecting the Best AI Tools for Your Needs
When looking at the Microsoft stack, there are a number of AI tools available to choose from. How do you know which tool is best to use for each scenario? Join me as I give an overview of the tools available, when each should be used and what you need to consider. We will cover everything from Copilots and Agents to Azure AI Services, AI Foundry and Virtual Machines. Whether you need software, a platform, infrastructure or all 3, there are a variety of options available and even an AI decision tree to help you choose!
The Next 5 Years: The AI Trends You Need to Know
If you are implementing AI solutions and haven’t looked into synthetic data, machine customers, AI avatars of employees or the latest AI legislation (yes really) – you need to. This year alone, 30% of GenAI projects are being abandoned due to poor data quality, inadequate risk controls, escalating costs or/and unclear business value. And by 2028, what we are implementing right now will be technical debt… Join me as we look at the key AI trends up to 2030 to watch out for and what you need to keep in mind to for your AI strategy.
DynamicsMinds 2025 Upcoming
Global Power Platform Bootcamp 2024 Aba, Nigeria Sessionize Event
Scottish Summit 2022 Sessionize Event
South Coast User Group User group Sessionize Event
South Coast Summit 2021 Sessionize Event
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