Basit Ajibade is a UX leader, design thinker, product designer and circumstantial ambivert.

His practice spans user experience design, product design, and design thinking, with a sustained focus on insight-led, human-centred work across logistics, agritech, e-commerce, fintech, non-profit, and civic technology contexts. Over the years, he has collaborated with diverse product teams and contributed to open-source and community initiatives, including projects with Google Developers Groups in Lafia and Ado-Ekiti. His work reflects a consistent concern for aligning user needs with organisational and business objectives, informed by experience in user research, UX writing, product strategy, and UX audits.

He holds a First Class degree in Business from the University of Nigeria, Nsukka, and is a certified User Experience Designer by Google and Georgia Institute of Technology, with additional professional training in Enterprise Design Thinking from IBM. His portfolio includes work with organisations and platforms such as SendIT, InfoByte, Amona, Future Forward, SmartClimate, Shipway, Vitanura, Verivent, iLEAD AFRICA, CivicPadi, and Swapive.
AbdulBasit is a Jim Leech Mastercard Fellow of Entrepreneurship at Queen’s University, Canada, a Young Innovation Fellow at Hutzpa Innovations at the African University of Science and Technology, Abuja, and a regional winner of the AFEX Product Hackathon. He also won the Ingressive for Good Hackathon in 2022 and co-founded TechClarity Coach, where he contributes to mentorship and capacity-building initiatives across Africa.

He is currently a Product Designer at UpNawt Studio, a solution design agency in Nigeria.