Beth Roth
Capital One, Senior Design Manager
Wilmington, Delaware, United States
Actions
Beth Roth is a Senior Design Leader who guides cross-functional teams to deliver intuitive, human-centered platforms at scale. She currently leads design for a large financial organization, where she drives the integration of generative AI into the complex servicing ecosystem. Known for turning ambiguity into clarity, Beth is passionate about aligning design, product, and tech around shared visions—and making emerging technology both useful and trusted. She’s spoken at Voice & AI 2025 and recently published reflections on GenAI's impact on UX after attending Config2025.
Area of Expertise
Topics
Behavior-based servicing in conversational experiences
The way a user expresses their need can indicate the type of response they expect. In this discussion, we’ll explore how to use behavior design to adapt to a user’s true conversational need.
Designing AI for moments that matter: Building experiences customers want
• Learn how to bring teams together by focusing on what matters most to users, ensuring alignment across product, tech, and operations.
• Discover how to translate a human-centered vision into a phased, practical plan that balances long-term goals with immediate priorities.
• Explore frameworks for experimenting with AI capabilities, ensuring they are trustworthy, useful, and embraced by customers.
AI Summit NYC | Dec 11, 2025 | 9:50 AM - 10:15 AM | GenAI Stage
VOICE & AI / GovAI Summit 2024 Sessionize Event
Please note that Sessionize is not responsible for the accuracy or validity of the data provided by speakers. If you suspect this profile to be fake or spam, please let us know.
Jump to top