Brian Piper is an author, speaker, and consultant. Brian has been doing SEO and web content optimization since 1996. He has created online training programs for hundreds of companies including Xerox, L3Harris, IBM, and Volvo. He has spent the last 7 years focusing on data analytics, digital marketing, and content strategy. In the last year, he has been diving into Web3, community building, NFTs, and is the founder of $PIPER coin. When he's not creating data visualizations, he teaches wingsuit skydiving and spends time with his wife and six children. Brian has presented at NFTNYC, Content Marketing World, ContentTECH, PRXNE, HighEdWeb, STC Conferences, PRSA panels, eduWeb, MeasureSummit, Collaborate Summit, is a volunteer and Board member for HighEdWeb, and a mentor for the Content Marketing Institute.