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Speaker

Brandon Schmittling

Brandon Schmittling

UX & Design Director at Taoti Creative, leading large-scale digital transformation for government and associations

Washington, District of Columbia, United States

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Brandon Schmittling is a UX and design leader based in Washington, D.C., with deep expertise in government technology, information architecture, and digital transformation. He recently completed two years with Taoti Creative, Washington, D.C.’s top agency specializing in user-centered product, web, and service design for major associations and U.S. government organizations. At Taoti, Brandon rebuilt and leads the UX discipline — introducing new processes, deploying AI-driven tools to accelerate insight and ideation, and partnering closely with the sales team to improve efficiency, increase win rates, and raise overall quality and client satisfaction.

Before joining Taoti, Brandon led the UX discipline for Huge’s global APAC office in Singapore, where he helped establish one of the agency’s most successful and well-regarded teams. He later headed the Global Markets and Product Innovation teams at Tripadvisor, where he directed product and service design for Tripadvisor Plus, the company’s premium subscription product, as well as initiatives for membership, loyalty, and new market growth.

During eight years in Singapore, Brandon built high-performing, collaborative design teams. His mentorship helped launch and advance the careers of designers now leading UX practices at companies such as Grab and DBS. He served as an instructor at General Assembly, training the next generation of UX and product designers through intensive bootcamp programs.

Returning to the United States, Brandon continues to focus on solving complex design challenges and leading multidisciplinary teams that bridge research, interaction design, and business strategy. His recent work on the DC.gov redesign, in partnership with the Office of the Chief Technology Officer (OCTO), demonstrates his approach: using research insights and systems thinking to transform fragmented digital environments into cohesive, user-centered experiences.

Brandon is a father, a beef rendang lover, and a cocktail appreciator. Lately, he's enjoying Poolsuite Presents, Steve Coogan, anything by teamLab, and a lot of hard science fiction. He's starting to learn Italian and is always up for a museum trip or bike ride.

Area of Expertise

  • Business & Management
  • Government, Social Sector & Education
  • Information & Communications Technology
  • Physical & Life Sciences
  • Travel & Tourism

Topics

  • User Experience
  • User Experience Design
  • User Research
  • User Testing
  • Information Architecture
  • Generative AI
  • Creative Direction
  • Accessibility Design
  • AI-Assisted Design
  • Co-Design Workshops
  • Creative Team Management
  • Customer Experience (CX)
  • Data-Driven Design
  • Design Operations (DesignOps)
  • Marketing & Brand Content
  • Effective Communication
  • Facilitation
  • Mentoring & Development Planning
  • Product Design (PD)
  • Product Innovation
  • Product Management
  • Product Design
  • BizDev
  • Scoping & Estimation
  • Service Design
  • Stakeholder Relationship Management
  • Strategic Leadership

Brandon Schmittling

UX & Design Director at Taoti Creative, leading large-scale digital transformation for government and associations

Washington, District of Columbia, United States

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