Speaker

Callum Griffith

Callum Griffith

Founder & CEO, Composite — Webflow studio for scaling B2B tech and enterprise teams

New York City, New York, United States

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Callum Griffith is the Founder & CEO of Composite, a performance-led Webflow studio that builds websites as measurable growth systems for B2B tech and enterprise teams. His work focuses on one problem: marketing teams that can't move fast enough because their website requires a developer to change anything.
Largely self-taught, Callum started his career at 18 in Los Angeles and built Composite over nearly eight years from freelance hustle to a studio that has launched 50+ websites for high-growth and enterprise organisations. He's known for a direct take on the industry — that most websites fail because they optimise for aesthetics over outcomes, and that the gap between "website builder" and enterprise web platform has already closed, whether the dev community accepts it or not.

Area of Expertise

  • Business & Management
  • Information & Communications Technology
  • Manufacturing & Industrial Materials

Topics

  • webflow
  • Web Development
  • CMS
  • website performance
  • Conversion Optimisation
  • SEO
  • SEO Strategy
  • Web Development Company
  • Marketing Operations
  • B2B marketing
  • B2B Saas
  • AI & Automation
  • No-Code / Low-Code
  • Digital Transformation
  • Digital Transformation & Strategy
  • Marketing Velocity
  • Enterprise Technology Transformation
  • Modern Web Development
  • AI & SEO
  • B2B Marketing & Growth
  • AI & Automation in Development
  • UI/UX
  • UI/UX Design
  • UI/UX Improvements
  • Branding
  • brand strategy
  • Brand Marketing
  • Brand Development
  • Brand Positioning
  • Branding and Ai
  • Company Brand
  • Websites
  • Website Strategy
  • Web Design
  • website developer
  • Website

Callum Griffith

Founder & CEO, Composite — Webflow studio for scaling B2B tech and enterprise teams

New York City, New York, United States

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