Chloe MacKie
Product Leader @Future Ready
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After 13 years in London as a Product Leader, Chloe has mastered the art of exploring “new frontiers.” Comfortable navigating the unknown, she helps businesses scale products into new international markets or design entirely new offerings to enhance existing product-market fit. From startups to scale-ups and corporate innovation labs, she combines rapid experimentation, deep user insights, and holistic market data to transform complex challenges into actionable strategies. Incurably Curious and endlessly eager to learn, Chloé thrives on pushing boundaries to create the solutions of tomorrow.
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Product Expansion: the secret weapon in the age of AI disruption
Product expansion isn’t just about adding features—it’s about strategically scaling to unlock new markets, grow your customer base, and enhance your product’s value in an AI-disrupted landscape.
This keynote explores how to expand your product offerings effectively, whether through new product, markets, or customer segments. Learn how to adapt quickly to AI-driven disruption and use data-driven insights to guide your expansion strategy.
Stay ahead of the curve —no matter how fast the market changes.
Product Strategy Simplified: 6 Keys to Success
Ready to supercharge your product strategy? In this session, we’ll dive into the "Product Strategy in 6 Ingredients" simplified method that drives successful products. Learn how to focus on what matters most, make quick, impactful decisions, and execute faster and smarter.
Whether you’re scaling up or launching something new, this keynote is packed with practical tips and actionable insights to elevate your product strategy and take it to the next level.
Kill new ideas fast. Accelerate product success.
99% of new ideas fail. The key to success? Validate before you build. Ruthless prioritisation and fast-paced testing are essential to avoid wasted time and resources.
This keynote dives into rapid experimentation to quickly validate (or kill) ideas. Learn how to test at speed, gather real user data, and make sharp invest-or-pivot decisions—so you focus only on what drives real impact. 🚀
Not all product discoveries are the same: crack the code and take the right steps
“Discovery” can be a broad term—can refer to testing with fully developed prototypes, interactive wireframes, or collecting feedback with paper prototypes.
It’s often challenging to determine whether to dive straight into building or to carefully test in a controlled environment. In this session, you’ll learn how to navigate the key components of product discovery—ambiguity, validation, risk, and confidence. Understand where you are in the process and select the right testing methods to match.
By applying the right approach at the right time, you’ll accelerate your product’s success, minimize risk, maximize impact, and make smarter decisions faster.
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