Christopher Coppola is the Vice President and Executive Creative Director at Evok Advertising, where he leads brand strategy, creative direction, and behavior change marketing initiatives for a diverse portfolio of clients. With more than two decades of experience, he specializes in building campaigns that move people, not just metrics, blending data-driven insight with culturally relevant storytelling.

Christopher brings deep expertise across healthcare, public health, and travel and tourism marketing. He has led impactful work for organizations including the Florida Department of Health, CAN Community Health, and Broward Health, as well as destination marketing initiatives that drive visitation, engagement, and economic impact. His approach focuses on understanding the emotional and psychological drivers behind decision-making, whether influencing health outcomes or inspiring travel, to create campaigns that connect and convert.

His work in public health has focused heavily on reducing stigma, increasing awareness, and driving behavior change within underserved and minority communities. In travel and tourism, he applies that same behavioral lens to reshape perception, elevate destinations, and motivate action in competitive markets.

In addition to his client work, Christopher facilitates strategic workshops and speaks on topics including AI in marketing, brand development, destination marketing, and behavior change strategy. He is known for translating complex ideas into clear, actionable frameworks that help organizations unlock growth and relevance.

His work is grounded in a belief that great marketing should not only perform, but connect, influence, and create lasting impact.