I am an accomplished strategic marketing consultant and coach, with an extensive 15-year background in online media and marketing. My expertise spans paid media advertising, magazine publishing, content marketing, and influencer and PR marketing. Having led digital strategies at Toronto-based PRAXIS PR and its LA counterpart, Curium for the last 5 years, working with some of the biggest brands in the world, I founded Shai Media to support small/medium sized businesses and creative entrepreneurs in developing their unique brand positions. I have been recognized for my Gold Medal-winning campaign for Courvoisier, "Honor Your Community", my Bronze Medal-winning campaign for Pure Leaf Iced Tea, and was recently selected by Passion Vista Magazine as a 2024 Global Game Changer, and received the esteemed “Outstanding Leadership Award” amongst hundreds of her colleagues at the Las Vegas Marketing 2.0 Conference. I combine my professional acumen with a vibrant passion for new product launches and digital storytelling, and have been called an invaluable asset for businesses aiming to thrive in the digital landscape.