I am a senior PR and marketing leader with nearly two decades of experience helping brands define their voice, build influence and connect with the audiences that matter. Having worked across both Canada and the UK, I bring an international perspective to shaping narratives that cut through the noise and deliver meaningful, measurable impact.

I believe communication is one of the most powerful tools a business can use. The right message, delivered strategically, can build trust, raise awareness, navigate complexity and drive commercial growth. This belief underpins my work at Sycamore, where I partner with ambitious brands to turn clear thinking and compelling storytelling into tangible results.

My expertise spans public relations, brand strategy, media relations, crisis communications, business development and partnership growth. I have led campaigns that secure national media coverage, strengthen reputations and support long-term business success. I am as comfortable setting strategy at board level as I am getting hands-on to land coverage or deliver a high-stakes launch.

As a speaker, I am known for being calm, clear and solutions-focused, combining strategic insight with practical, real-world experience. I bring structure, creativity and momentum to every conversation, with a strong belief in collaboration and the power of communication to unlock growth.