Started out as a Solutions Engineer in adtech specialising in programmatic ad delivery to mobile, video and web environments.

Spent 10 years at Google first as a business technology consultant and then as a manager of teams across Northern Europe, advising the world's biggest brands how to maximise the potential of cloud, SaaS and Big Data.

Dipped my toes and then splashed into the Mobile Developer world by joining Bitrise early in 2022 to help mobile organisations elevate their CI/CD, saving them time and money, so they can focus on increasing the impact of their apps to make the world a better place.