Speaker

Alexandra Rodrigues

Alexandra Rodrigues

Co-founder of Arcallon and the person who brought Swarovski's B2B divsion into live entertainment. Speaks on deals, strategy, and building without a playbook.

New York City, New York, United States

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Alexandra Rodrigues is a brand partnerships and business development leader with 15 years of experience working across entertainment, luxury, and technology. She built Swarovski North America's B2B Entertainment pilot from scratch, securing the company's first major touring and brand partnerships with Mariah Carey and Sarah Brightman in collaboration with UTA and Live Nation.

She is the co-founder of Arcallon, the first all-in-one production management platform for film and television, now active across various departments on major productions and has serviced productions including Oppenheimer, Barbie, The Accountant 2, The Studio and more.

Alexandra speaks on brand partnership strategy, go-to-market decision-making, and what it takes to build new commercial models in industries where no playbook exists. She is also a DEI advocate, former Chair of Swarovski North America's Equity, Diversity & Inclusion Council, and a member of the Board of Advisors at Ithaca College's Customer Experience Program.

She is based in the New York area and available for keynotes, panels, and featured sessions.

Area of Expertise

  • Business & Management
  • Consumer Goods & Services

Topics

  • business development
  • Business strategy
  • Business & Innovation
  • Women in Business
  • new business development
  • Business Development and Strategic Planning
  • partnerships
  • Entrepreneurship
  • Go to market strategy
  • brand strategy

Alexandra Rodrigues

Co-founder of Arcallon and the person who brought Swarovski's B2B divsion into live entertainment. Speaks on deals, strategy, and building without a playbook.

New York City, New York, United States

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