Jacob Pepper is a Business Development Manager at Fidesic, passionate about bridging generational gaps in B2B sales and marketing. As a member of Generation Z with two years of experience in the Microsoft Dynamics channel, Jacob offers a fresh perspective on how younger generations consume content, adopt technology, and make purchasing decisions.

In his current role, Jacob builds relationships with clients and partners to drive the adoption of Fidesic’s AP automation solutions. A recent alumnus of Michigan State University Jacob is particularly excited about Gen Z's integration into the professional workforce. He is dedicated to helping leaders adapt to the evolving work styles and expectations of Gen Z employees as they increasingly shape decision-making and leadership in the years ahead.