Joana Flores
Product Designer @ Volkswagen Digital Solutions
Lisbon, Portugal
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Joana Flores is a Lisbon-based design thinker and product leader with 6 years of experience creating human-centered solutions that fuel innovation and growth. Having worked in both fast-paced startups and global companies like Volkswagen, she is known for blending empathy with strategy.
Joana is passionate about using Design Thinking to bridge the gap between tech, marketing, and operations to foster meaningful user experiences. As a mentor and facilitator, she empowers teams to innovate by prioritizing people over products.
Joana has also shared her insights as a speaker, addressing all IT employees at Volkswagen on the transformative power of design. Whether leading user research, driving collaboration, or guiding organizations toward design-centered success, Joana brings curiosity, creativity, and connection to everything she does.
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Joana Flores
Product Designer @ Volkswagen Digital Solutions
Lisbon, Portugal
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