Speaker

Joeri Billast

Joeri Billast

Fractional CMO and AI Visibility Strategist

Sintra, Portugal

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Joeri is a Belgium-born, Portugal-based Fractional CMO, AI Visibility Strategist, and author of The Future CMO. He advises founders and executive teams on marketing leadership, brand positioning, and visibility in AI-driven markets. He helps companies become discoverable, accurately represented, and recommended by both customers and the AI systems that increasingly mediate them: ChatGPT, Perplexity, Claude, and Google's generative search.

Philip Kotler endorsed his last book 'The Future CMO': The best update that I have read on the role and work of CMOs. A must-read for leaders ready to embrace financial accountability.

Philip Kotler, S.C. Johnson & Son Distinguished Professor of International Marketing, Kellogg School of Management

Area of Expertise

  • Business & Management
  • Information & Communications Technology
  • Media & Information

Joeri Billast

Fractional CMO and AI Visibility Strategist

Sintra, Portugal

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