Kanan Mehdizade
AdMarketplace
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Worked or studied in five countries: USA, Germany, France, Poland, and Azerbaijan.
Currently working as a Senior Software Engineer at AdMarketplace since 2024. Before that, I worked at Bank of America in the New York office as a Senior Software Engineer, where I built a trading application for private equity.
In 2021, I worked as a Software Engineer at Mercedes Benz Innovation Labs In Berlin, Germany, building a Hey Mercedes and toll Payment systems.
In 2020, I worked as a Software Engineer at BigFix's Krakow, Poland, office and developed BigFix to scale horizontally.
I graduated with an MSc in Computer Science from the City University of New York.
I graduated with an MSc in Corporate Financial Management from Skema Business School in Nice, France.
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10x scalling at AdTech
Currently working as a Senior Software Engineer at AdMarketplace, which is growing 10x by entering Europe and Asia Markets. I design and develop the applications to scale 10x times along the different locations.
I will share insights on how we scaled it on the software side by implementing the sharding on NoSQL and managing the real-time click-track report for advertisers and publishers with high-load requests.
It is challenging to provide a precise report using NoSQL rather than SQL in the real-time Click Tracker report. I will dive deep into the solution. How did we solve the technical challenge by following Atomicity and Isolation to avoid dirty data in the report via Redis?
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