Speaker

Kayla Daurio

Kayla Daurio

Marketing Specialist, Marketing - Fashion and Business Marketing

Bradenton, Florida, United States

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Kayla Daurio is a Marketing Specialist in the swiftly changing Fashion and Business Marketing sector. She embodies creativity and innovation. Hailing from New Jersey, her early life was characterized by a deep passion for the arts and a fascination with the structured dynamics of business.

Her academic record is distinguished. Graduating Cum Laude from the Savannah College of Art and Design (SCAD) in 2022, she earned a Bachelor of Fine Arts with a major in Fashion Marketing and Management and a minor in Business Management/Entrepreneurship. These formative years set the stage for her future, further reinforced by obtaining an Inside LVMH Certificate, which gave her an essential understanding of luxury and its intricacies.

Currently, she channels her creativity at Bequest Funds in Sarasota, where she serves as a Marketing Specialist. She has carved out a niche in graphic design, styling, and multi-channel business marketing. Her professional journey began at Bealls Inc., where, fresh from graduation, she revitalized the team as a Creative Marketing Graphic Designer and Digital Marketing Assistant for a prominent wholesale fashion company.

With proficiency in Adobe Suite, Canva, and Procreate and an in-depth understanding of Color Theory and Product Styling, she brings imagination to life in every project. From concept to completion, her work produces compelling visuals that make a lasting impression in fashion, business, and design.

Her career highlights include leading customer-focused campaigns that significantly increased website and store traffic for Bealls Inc. By collaborating with diverse teams, she has developed innovative design concepts that conveyed a cohesive and impactful brand message. Additionally, her freelance work as a Digital Marketing Designer showcases her ability to craft engaging email campaigns and convert audiences into loyal subscribers through captivating designs and strategic social media posts.

Her love for the beach and her New Jersey roots influence her work, infusing it with a freshness and authenticity as invigorating as a morning sea breeze. Her hobbies—painting, crocheting, and creative writing—underscore her belief in expression beyond words, embodying her philosophy that design possibilities are endless.

Kayla Daurio

Marketing Specialist, Marketing - Fashion and Business Marketing

Bradenton, Florida, United States

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