Kayla Ooms has been serving as the Social Media Specialist at Purdue University Northwest since 2022. In her role, she manages the university's primary social media platforms, coordinates marketing events, and oversees digital marketing assets. Kayla is passionate about using marketing and public relations to achieve significant results in the digital landscape. With a strong background in social media management, she enjoys creating engaging content and developing strategic campaigns to enhance the Purdue Northwest brand and foster meaningful connections with current students, prospective students, parents, alumni, and the community.