Speaker

Kim Roman

Kim Roman

Senior Director, Global Campaigns & Performance Marketing at Talkdesk

Salt Lake City, Utah, United States

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Kim Roman leads global campaigns and performance marketing at Talkdesk, focused on driving demand through creative, yet data-driven campaigns and programs. Kim takes an imaginative, but solid, conversion-focused marketing approach and leverages constant experimentation and testing to optimize at every stage of the funnel. She's been innovating within the B2B marketing space for over a decade, spending over half that time at SaaS organizations including 6 years at Oracle, and is driven by data and discovering opportunities for improvement.

Area of Expertise

  • Business & Management
  • Information & Communications Technology

Topics

  • Marketing
  • Digital Marketing
  • Marketing Strategy
  • Inbound Marketing
  • Demand generation
  • Sales & Marketing Innovation
  • Marketing Technology
  • Growth Marketing

Kim Roman

Senior Director, Global Campaigns & Performance Marketing at Talkdesk

Salt Lake City, Utah, United States

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