Kseniia Ilchenko
Building smarter products with AI and data
Paris, France
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Kseniia Ilchenko is a product leader and AI specialist with over 10 years of experience transforming complex data into impactful products. She has led AI and data initiatives at companies across Europe bringing both data and product expertise and a passion for responsible, real-world applications of AI
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Why AI fails at business decision-making
AI promises smarter, faster decisions - but too often, it fails to deliver. Why?
In this session, we’ll look at the common reasons AI breaks down in business contexts: poor data quality, lack of context, misaligned incentives, and the human factor that algorithms can’t replace. Through real-world examples, we’ll separate hype from reality and show where AI adds value - and where it doesn’t.
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