Speaker

Marco Grafe

Marco Grafe

Solution Specialist for Smart Manufacturing

Dresden, Germany

Actions

Marco Grafe has been working as Solution Specialist for Smart Manufacturing at ZEISS Digital Innovation since 2022 and bundles the development activities related to Industry 4.0. His focus is on digitization topics such as "modern production organization" and "digital twins". He uses practical experience from 15 years as an engineer in machine and plant construction, especially in the semiconductor, automotive and pharmaceutical sectors.

Area of Expertise

  • Business & Management
  • Information & Communications Technology
  • Manufacturing & Industrial Materials

Why do AI projects fail? Success factors for future-oriented technologies

Approximately 90 percent of AI applications fail, often due to data-related issues. Without a structured data infrastructure, even future technologies are unlikely to succeed. Data platforms are key to achieving comprehensive data integration. However, the long-term success of a data platform relies not only on the underlying technology but also on its proper organizational and structural embedding. To sustainably operate and develop a platform, companies must overcome several challenges.
Therefore, a step-by-step approach focusing on relevant use cases has proven effective. It is recommended to start with use cases that are relatively simple to implement both organizationally and technically, as these can facilitate a fast return on investment (ROI) or generate initial quick wins. By prioritizing these efforts, companies can keep their initiatives manageable and better adapt to the transformation processes.
This presentation emphasizes the importance of creating the right framework for executing digital projects, which is key to ensuring their success.

19. Silicon Saxony Day Sessionize Event

June 2025 Dresden, Germany

Marco Grafe

Solution Specialist for Smart Manufacturing

Dresden, Germany

Actions

Please note that Sessionize is not responsible for the accuracy or validity of the data provided by speakers. If you suspect this profile to be fake or spam, please let us know.

Jump to top