Speaker

Marina Hrvacanin

Marina Hrvacanin

Turning relatability into revenue since 2010

Novi Sad, Serbia

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I spent fifteen years mastering how people actually consume content. I build stories that sell to the distracted, from scroll-stopping social lines to large-scale e-commerce campaigns.

I study what catches the eye, what keeps it, and how language can make brands feel current without chasing trends.

I speak about writing for new audiences and new media, where attention is short, expectations are high, and authenticity alone isn’t enough.
My topics explore how to translate human behavior into clear, relatable communication that cuts through noise and earns response.

Area of Expertise

  • Business & Management
  • Humanities & Social Sciences
  • Media & Information

Topics

  • Marketing
  • Marketing Strategy
  • Brand Marketing
  • Sales & Marketing
  • Content Marketing
  • Social Media Marketing
  • Growth Marketing
  • Digital Marketing
  • Email Marketing
  • Copywriting
  • Conversion Copywriting
  • Copy editing
  • Web Copy
  • •The Psychology of Digital Marketing
  • Conversion Rate Optimization (CRO)
  • Digital strategy and Transformation
  • Social Media Marketing & Strategy
  • brand strategy
  • UX Strategy&Research
  • User Research
  • User Exerience

Marina Hrvacanin

Turning relatability into revenue since 2010

Novi Sad, Serbia

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