Maura Welch
VP of Marketing, Together Labs
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Maura Welch, VP of Marketing for Together Labs, is a former Boston Globe columnist who is one of the formative brand builders across virtual worlds, the metaverse and Web3. Maura now runs marketing, brand and communications at Together Labs. Together Labs is the owner of IMVU, the world’s largest Web3 social metaverse, MetaJuice, the blockchain-driven transactional infrastructure of the metaverse and VCOIN, the digital currency for IMVU.
Navigating Brand Partnerships with NFTS
As the shift from Web2 to Web3 takes place, the metaverse has the potential to provide increasingly innovative, immersive virtual experiences. With a growing user base, the metaverse provides a unique platform to allow brands and users to create and sell virtual goods as NFTs, how do these brand partnerships occur and why is it so important for these communities to collaborate?
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