Michael Hyzy
Senior Principal Consultant, Strategy and Product Development, Daugherty Business Solutions
Lake Forest, Illinois, United States
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Mike Hyzy is a Principal Consultant, author, and expert contributor for the BuiltIn Network, celebrated for his innovative approach to organizational strategy and product development. His expertise extends to motivational design and setting new standards in optimizing product experiences. Mike's new bestselling book, "Gamification for Product Excellence," is a seminal work that revolutionizes user engagement and fosters innovation. As an experienced conference speaker, Mike's insights and strategies have transformed businesses, seamlessly integrating strategy, technology, and human dynamics. His unique blend of strategic foresight and practical wisdom positions him as a vanguard in his field, steering organizations toward successful outcomes.
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Leveling Up: The Revolutionary Fusion of Gamification and Generative AI
We'll delve into the groundbreaking amalgamation of gamification and generative AI, a synergy poised to redefine user engagement and revolutionize digital products. We explore how gamification, traditionally used to convert mundane tasks into captivating experiences, is evolving through the strategic integration of generative AI. This fusion creates personalized, immersive, and dynamic user interactions, transcending traditional barriers in customer engagement, education, healthcare, and beyond. We'll dissect real-world examples, such as Starbucks and LinkedIn, and explore innovative ways generative AI transforms these mechanics. The focus will be on practical applications and future potentials, providing actionable insights for attendees.
Leading Change: Integrating Organizational Strategies for Outcomes Over Outputs
Join Mike Hyzy, Principal Consultant, and Stefan Schnabl, a Senior Product Manager at Google, in this actionable presentation designed to empower attendees with practical strategies for transitioning to a product-led model. This session will provide the tools to focus on outcomes rather than outputs, blending Mike's expertise in innovative organizational structuring with Stefan's insights from adapting Google's product teams during change. Attendees will be equipped with actionable methods to balance innovation and business operations, ready to apply these lessons directly to their work environment. Expect to gain real-world, applicable knowledge that you can immediately implement in your organization to drive product-led growth and adaptability.
Increasing Engagement in Agile Processes through Motivational Design
Utilizing motivational design through behavioral economics and gamification in Agile processes can significantly increase adherence to Agile practices, thereby enhancing outcomes and achieving business goals. This approach can transform routine tasks into engaging and motivating activities, fostering a productive and collaborative work environment that drives innovation and success​​.
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