Mihaela is a product leader with 15 years experience in building B2C and B2B global products for education, e-commerce, affiliate marketing and automotive industries.

Over the last 3 years, she has been responsible for multiple cross-functional product teams at Volkswagen Group Digital Solutions, in Portugal, managing design, engineering and product management, building digital products that impact thousands of dealerships and internal customers for VW Group Sales and Procurement departments, while shifting away from a project mindset and towards a user-centric approach.

Mihaela believes that putting people first, both end-users and teams, is the key to creating great products. Her current role lies at the intersection of people, product, and processes. On top of building and managing teams, she works on improving working models and promoting best practices to empower people to build meaningful products, aligning business and team needs, engaging in C-level stakeholder management, and identifying strategic directions for new product development.

Beyond her role at VW, she is an active speaker, mentor, and community builder. Her topics cover cross-functional collaboration, outcome-driven product development, and inclusive leadership in tech.