Natasya Zhafira
Product Storyteller
Jakarta, Indonesia
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Natasya Zhafira is a Product Manager and a passionate advocate for women in tech. She builds tools that make work smarter — from spreadsheets that turn into systems to AI-driven platforms that enhance decision-making. Natasya believes that innovation begins with curiosity, empathy, and the courage to start small.
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From Spreadsheet to MVP: Rapid Prototyping with Google Tools
It all started with a spreadsheet — a simple tracker that unexpectedly grew into a system used by multiple teams. As a Product Manager, I discovered that innovation doesn’t always require a development sprint or advanced coding skills. With the power of Google Sheets, App Script, and Looker Studio, ideas can quickly evolve into working prototypes that bring real impact.
In this session, I’ll share how I’ve turned spreadsheets into scalable internal tools, and how you can do the same to validate ideas, automate workflows, and visualize results faster. Whether you’re a junior product manager, developer, or aspiring innovator, this session will show you how to build confidently and creatively — proving that great products can start small, even in a spreadsheet.
DevFest Jakarta 2025 Sessionize Event
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