Nathalie Kyriakou is a marketing and communications leader with over 20 years of experience turning ideas into meaningful impact. She has built her career across technology, finance, and consumer goods, always guided by the belief in making a difference in people’s lives. As Vice President of Marketing and Communications at Nolos, she leads strategies that protect families, simplify legal and financial services, and make vital tools more accessible. Beyond her professional responsibilities, she is committed to community involvement, supporting initiatives that strengthen families, promote education, and provide access to essential services.

Born in Beirut and raised in a trilingual household speaking English, French, and Arabic, Nathalie grew up in a culturally diverse environment that helped her connect with people from different backgrounds. This ability to relate to others has been an important part of her success in marketing and communications.

After earning her Bachelor of Business Administration from HEC Montréal, Nathalie began her career in 2004 as Marketing and Communications Manager at Groupe Deschênes. In this role, she learned how to shape a brand’s voice, build its reputation, and ensure marketing strategies supported business objectives.

In 2010, she joined Rogers Communications in Montreal as a Senior Marketing Specialist, working on acquisition and retention campaigns for consumer services. This position strengthened her skills in campaign execution, media planning, and creative storytelling. By 2013, she became Marketing and Digital Manager at Beiersdorf, the company behind Nivea. She was responsible for national advertising campaigns, public relations efforts, and brand ambassador programs, using digital channels to boost brand visibility and awareness in the Canadian market.

In 2015, Nathalie moved into financial services as a Financial Mortgage Advisor at La Capitale, now Beneva. Over the next five years, she guided clients through important financial decisions with honesty and clarity. Her dedication to client care earned her recognition as one of the Top Financial Mortgage Performers for three consecutive years and one of the Top Mortgage Sales Performers for two straight years. She focused on building lasting relationships, ensuring each client felt informed, supported, and confident in their decisions.

In March 2022, Nathalie joined Nolos, a LegalTech and FinTech company based in Montreal, as Vice President of Marketing and Communications. Nolos is dedicated to making legal and financial services more accessible, affordable, and easy to understand, particularly for families in Quebec. Nathalie oversees brand strategy, positioning, and communications, ensuring that the company’s voice reflects its mission and values. She leads marketing campaigns for services such as digital wills, estate planning, and financial tools—initiatives designed to educate and empower people to protect their families, homes, and assets.

Her approach to leadership is built on giving back and making a positive difference. She believes legal wills and financial planning are essential for protecting loved ones and that these topics should be communicated, clearly, and without unnecessary complexity. Fluent in English, French, and Arabic, she can connect with Quebec’s diverse communities, helping to share Nolos’s message of accessibility, education, and empowerment.

Nathalie’s career achievements have been recognized at every stage. At La Capitale (now Beneva), she received awards for being among the top performers in financial mortgage sales for two consecutive years and in financial mortgage performance for three consecutive years. She has contributed to national marketing campaigns for major brands such as Nivea and Rogers, blending creativity with measurable results. At Nolos, her leadership has shaped a brand identity based on clarity, trust, and relevance, positioning the company as a leader in accessible legal and financial services for Quebec families.

Outside of her corporate role, Nathalie is actively involved in her community and church, helping people access resources that protect their families and prepare for the future. She values kindness, connection, and the importance of family, striving to make a difference in the lives of those around her.

Her personal life centers on her family, who inspire her in both her work and personal journey. She enjoys traveling, swimming, sailing, and reading, especially books on leadership, branding, and personal growth. For Nathalie, life is about meaningful connections, shared experiences, and appreciating both significant milestones and everyday moments with the people who matter most.