
Petra Langenbacher
Software Developer @ Lotum
Frankfurt am Main, Germany
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Starting out as a career changer in software development, Petra has been working on the popular app 4 Pics 1 Word since 2020. Since then, she has been an enthusiastic Flutter developer and is passionate about front-end development and user-centred design.
Monetizing your Flutter App
How can you smartly integrate advertising and in-app purchases to monetize your Flutter app? Using the popular word game 4 Pics 1 Word as an example, we will explore the basic procedure and best practices for integrating revenue streams into your app.
Discover how to effectively incorporate advertising with Google Mobile Ads and different ad networks to generate revenue while providing a seamless user experience and how to strategically implement in-app purchases to offer premium content, upgrades, and virtual goods. Join us to learn proven strategies that will help you turn your app into a profitable venture!
A/B tests: Understanding user behaviour
How can you identify what your users really want? In this talk, we are going to explore how to run A/B tests in your Flutter app to uncover user wishes and develop your app further. We will look at how this can be achieved with local tests or the Firebase Remote Config and how this approach transformed our app.

Petra Langenbacher
Software Developer @ Lotum
Frankfurt am Main, Germany
Actions
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