Speaker

Prasanna Kulkarni

Prasanna Kulkarni

Web Analyst and UTM aficionado

Prasanna is Senior Marketing Web Analytics Manager at Acquia.

He is interested in using Mautic alongside Google Analytics/Salesforce as well as tinkering with the Mautic REST API.

Ideas to audit implementation using the Mautic REST API

In this lightning talk we will talk about (the superpower of) conveniently conducting audits of your Mautic implementation using the Mautic REST API.

No prior programming experience necessary for attending this lightning talk. We will not talk a lot of Python code but the different audit use cases that can be solved using the REST API. Maybe knowing what is possible with the REST API will save you hours, as it saved for us!

We will talk about through some real use cases that we created solution for using the Mautic REST API -
1) Default values of form fields to make sure our UTM to Mautic custom field implementation works without errors
2) Finding which fields are updated by campaigns and the value of updates
3) Finding which segments make up our campaigns and the logic for the segments
4) Ideas to automate correction of bad forms through API

Github python code sample link will be provided at the end of the talk.

Prasanna Kulkarni

Web Analyst and UTM aficionado