Rasheda is an award-winning speaker, communications strategist and author with a passion for storytelling. Blending her experience as a journalist and social entrepreneur, she equips clients to expand their influence while driving meaningful change.

In 2010, she founded Empowered Flower Girl®, a social enterprise on a mission to transform the way young relate to one another, others and themselves. Rasheda believes that visibility is viability and in 2024 she launched Inspired Life Professionals, a purpose-driven communications consultancy helping social entrepreneurs, nonprofit founders, subject matter experts and other changemakers to amplify their impact through strategic public relations and thought leadership development.
Rasheda has been recognized by Acquisition International magazine as a top “Social Impact Business Founder” and is a recipient of the Presidential Lifetime Achievement Award and the PCMA Humanitarian Scholarship.

She also has been featured by national media outlets such as Business Insider, Cosmopolitan Magazine and Shondaland.com.