Roger Seng
UX Design Manager
Provo, Utah, United States
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Hello, I am Roger Seng. I am the UX Design Manager at Nu Skin Enterprises. I love design systems and finding and validating customer needs. Nu Skin ranks #57 on the annual list of the top 500 mid-sized companies in the country and #2 in the packaged goods industry. This recognition follows the company’s recent inclusion on the Forbes list of the World’s Top Female-Friendly Companies for 2021. I lead our UX Design team as well as lead out on our design system built completely in Figma. I am UX certified with NN/g and CX certified with Forrester.
Area of Expertise
Topics
Discovering Customer Problems with FigJam
Using FigJam to conduct a discovery workshop to identify customer problems, how to ideate, and validate what the customer needs are. This discovery workshop brings alignment to all stakeholders involved to better hit the target on the spot.
I have also created a template for this that I shared on the Community: https://www.figma.com/community/file/1207391174838525604
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