Roisi Proven is a well respected Product leader with over 15 years experience across media, entertainment and academia. Roisi cut her teeth in the games industry, and has worked at several startups dedicated to optimising and improving content workflows

She is currently Chief Product Officer at Ad Signal, a startup that is helping to create an affordable and sustainable future for video content. Roisi is deeply committed to the pragmatic deployment of AI systems, and enabling businesses to choose sustainability without sacrificing profit. She is fond of cats, and not fond of talking about herself in the third person.