Rossella Blatt Vital is a passionate AI leader with nearly 20 years of experience turning data into business value—from hands-on research and model-building to strategic executive leadership. She began her journey with a PhD in machine learning, focusing on brain-computer interfaces and cancer detection, and spent years writing code, building models, and shipping AI-powered products before stepping into leadership roles across startups, academia, and Fortune 100 companies.

As VP of AI, Data, and Data Science at Sprout Social, Rossella leads the company’s AI transformation—driving strategy across engineering, applied science, and analytics. Her team is building AI-first capabilities across product experiences, platform infrastructure, and foundational data systems.

She’s passionate about building meaningful technology—and the teams that power it—with the belief that AI, when led with vision and integrity, can help shape a more thoughtful and human-centered future.