Session

Scaling Fast, Finishing Strong: A Digital Transformation Race

The Story Begins: A global endurance sports brand known for marathons and triathlons faced digital strain as it scaled.
The Challenge: In just four months, two sites had to migrate from Ruby on Rails to Drupal—unifying events, content, and commerce.
The Solution: This wasn’t just a replatform; it was a full-scale transformation involving UX, development, data migration, and reusable components.
The Result: Discover how smart strategy and scalable architecture turned digital complexity into cohesion—delivering seamless athlete experiences at global scale.
Love a Good Transformation Story
This one’s got tight deadlines, legacy hurdles, heroic sprints, and a (Drupal) happy ending.

Annam Sreenivasan

Axelerant Technologies Pvt ltd, Sr. Quality Assurance Engineer

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