Session

Transformative Sales Leadership: Bridging Strategy and Execution

The role of sales leadership has become increasingly complex and pivotal, especially in Microsoft consulting. This session is designed for sales leaders and executives to help navigate the shifting buyer landscape and the complexities of moving upmarket and those who seek innovative ways to boost revenue and drive profits.

Drawing on extensive experience in the field, this session will provide invaluable insights into how leaders can adapt and thrive in a hyper-personalized B2B market. Attendees will explore how emerging technologies like SPEAR, IDEA, and L1/L2 redefine traditional sales processes and strategies and how they can be leveraged to gain a competitive edge.

Key Takeaways:
- Adapting Sales Strategy: Forrester now reports there are 13 decision makers involved in a technology transformation. Learn how to leverage robust frameworks to deliver real EVA from the CFO to the end user.

- Leveraging Technology for Sales Excellence: Explore utilizing technology tools like AI/CoPilot, Dynamics 365 Sales sequences, and ABM platforms to enhance sales performance and client engagement.

- Driving Revenue Growth in a Digital Landscape: Learn proven methods for boosting revenues and profits through strategic sales initiatives, dynamic pricing models, and business value assessments in digital transformations.

- Building and Leading High-Performance Sales Teams: Gain insights into recruiting, training, and motivating sales teams to excel in a Microsoft partner sales environment.

- Navigating the Challenges of Digital Sales Leadership: Address leaders' unique challenges, including managing remote teams and building genuine client relationships while afar.

Join Josh Santiago, former VP of Sales and now CSO @ DCG, to understand how transformative sales leadership can bridge the gap between strategy and execution, driving your organization toward tremendous success in the digital age.

Josh Santiago

Leading the way in digital transformation with a commitment to excellence in technology, sales, and leadership

Kansas City, Missouri, United States

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