Many of us have experience with organisations where teams are assessed based on the number of story points or stories they complete. We also know what usually happens next: teams focus on delivering the "right" number of points to avoid scrutiny from management. This approach diminishes the metric's value. When people optimise for the measurement rather than the underlying goal, the metric ceases to provide useful insights.

In this talk, we will provide insight into how to measure a value without rendering it meaningless. We will also share practical approaches for using metrics as a useful mechanism. Instead of steering teams toward higher numbers, we show how measurements can help start conversations, reveal bottlenecks, and support your hypotheses for improving your way of working.

Join us to learn how leaders can guide actual improvements rather than dashboards that only seem to suggest improvement.