Every CIO and CTO is under pressure to show ROI from AI initiatives, yet many projects stall in pilot mode. In this session, Louis Arthur-Brown shares Codestone’s enterprise-tested framework for moving beyond experimentation to measurable value. Drawing on Microsoft Copilot deployments and the latest EU AI Act guidance, we’ll cover how to: align AI projects with business objectives; embed governance and risk management; track value and ROI; and build stakeholder trust. Leaders will leave with a roadmap for ensuring their AI investments don’t just impress in demos, but deliver sustained impact across the enterprise.