Session

The Science of Great UI, part 3 (Metrics and Business Case)

Think great UI/design is subjective? Is your organization reluctant to invest in improving user experience? See definitive methods, ranging from brain-dead simple to mind-blowingly high-tech to help you measure design quality. Learn how to find and use freely-available tools to analyze design quality. Mark will also show how to present a compelling business case to justify investment in great design. Part 3 of 3.