Building a strong network is a two-way street, requiring both proactive outreach and the ability to naturally draw others in.

Each path comes with its own unique challenges: on one side, you need the skills and confidence to approach people who don’t know you, often without any guarantee of a response.

On the other side, you must focus on becoming someone who others are eager to connect with - someone whose presence, reputation, or work naturally attracts the right kind of people. Both approaches are crucial for creating a balanced, thriving network.

In this session, we’ll tackle both sides head-on:

* Master the art of crafting cold approaches that cut through the noise, spark curiosity, and give the recipient a compelling reason to engage.
* Uncover the secrets to positioning yourself as someone others want to connect with, attracting accurate relationships and opportunities that matter.

By addressing these challenges, you’ll leave with actionable strategies to approach networking from both directions, ensuring your efforts lead to connections and impact.