AI is no longer just a tool—it is becoming the interface through which users experience products, decisions, and even reality.

As designers and builders, we are now shaping systems that can persuade, hallucinate, and influence behavior at scale. This session explores the emerging tension between AI capability and human trust, where prompt design, system design, and ethical responsibility collide.

Drawing from real-world implementations and failures, we’ll unpack how AI systems can mislead users, amplify bias, and blur authorship—and what designers must do to reclaim clarity, agency, and accountability.