Session

How to raise money without losing your mind (or your company)

Startup funding has turned into a theatre of hype, handshakes, and “how fast can you scale?” moments. Everyone’s raising, or pretending to and the FOMO is real.

We’ll dive into what actually happens when you raise, what to never say in a pitch, how to avoid the “I raised $1M but I’m broke” trap, and why some of the best founders are quietly building, not broadcasting.

We’ll also talk about funding fitness: knowing when to raise, how much to raise, and how not to give away 30% of your company for a desk and a coffee machine.

Abel Adugam

Chief Executive Officer - Softdroom

Cairo, Egypt

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